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Cookie Policy
This Cookie Policy explains how Eastwood General Trading L.L.C. ("Eastwood", "we", "our" or "us") uses cookies, tracking technologies and similar tools when you visit eastwoodintl.ae, use our mobile application, or interact with our services.
This Policy should be read together with our Privacy Policy.
What Are Cookies?
Cookies are small text files placed on your device when you visit a website or use certain online services.
Cookies help websites and applications:
- operate correctly;
- remember preferences;
- improve functionality;
- understand how users interact with services;
- provide security features;
- deliver relevant content and advertising.
Cookies do not generally contain information that directly identifies you, although they may be linked to information associated with your Account.
Types of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are required for the operation of the Platform.
Without these cookies, certain services may not function correctly.
Examples include:
- login authentication;
- account security;
- shopping cart functionality;
- order processing;
- fraud prevention;
- website administration.
Because these cookies are necessary for the operation of the Platform, they generally cannot be disabled through our cookie management tools.
2.2 Functional Cookies
These cookies allow the Platform to remember preferences and improve your experience.
Examples include:
- language preferences;
- delivery preferences;
- saved addresses;
- account settings;
- previously viewed products.
2.3 Analytics Cookies
Analytics cookies help us understand how customers use the Platform.
Information may include:
- pages viewed;
- products viewed;
- navigation paths;
- session duration;
- device information;
- traffic sources.
This information helps Eastwood improve services, functionality and customer experience.
2.4 Performance Cookies
Performance cookies help us:
- monitor website performance;
- identify errors;
- improve loading speeds;
- optimise platform functionality.
2.5 Marketing Cookies
Subject to consent where required, marketing cookies may be used to:
- personalise advertising;
- measure campaign effectiveness;
- provide relevant promotions;
- limit repetitive advertising.
Similar Technologies
Eastwood may use technologies similar to cookies including:
- pixels;
- web beacons;
- local storage technologies;
- software development kits (SDKs);
- application tracking technologies.
These technologies may be used for functionality, analytics, security and marketing purposes.
Third-party Technologies
Eastwood may use third-party providers that place cookies or similar technologies on our behalf.
These providers may include:
4.1 Analytics Providers
Examples may include:
- Google Analytics;
- Firebase Analytics;
- similar analytics services.
4.2 Marketing Providers
Examples may include:
- Meta Platforms;
- Google Ads;
- customer engagement platforms;
- remarketing providers.
4.3 Platform Providers
Examples may include:
- payment providers;
- fraud prevention services;
- hosting providers;
- customer support platforms.
Third-party providers operate under their own privacy and cookie policies.
Information Collected Through Cookies
Information collected through cookies and related technologies may include:
- IP address;
- browser information;
- device information;
- operating system;
- pages visited;
- products viewed;
- referral information;
- session duration;
- interaction data.
How We Use Cookie Data
Eastwood may use cookie information to:
- provide Platform functionality;
- improve user experience;
- personalise content;
- maintain security;
- analyse traffic and performance;
- improve products and services;
- support marketing activities;
- prevent fraud.
Cookie Consent
7.1 Consent Management
Where required by law, Eastwood will request consent before placing certain non-essential cookies on your device.
7.2 Consent Choices
Customers may:
- accept all cookies;
- reject non-essential cookies;
- customise cookie preferences.
7.3 Withdrawal of Consent
Consent may be withdrawn at any time through available cookie preference tools.
Withdrawal of consent will not affect processing that occurred before consent was withdrawn.
Managing Cookies
Most browsers allow you to:
- block cookies;
- delete cookies;
- receive notifications regarding cookies;
- control cookie settings.
Disabling certain cookies may affect functionality and performance of the Platform.
Mobile Applications
Where Eastwood provides mobile applications, similar technologies may be used within those applications.
Customers may manage certain permissions through device settings.
Data Retention
Information collected through cookies may be retained for varying periods depending on:
- the type of cookie;
- operational requirements;
- legal obligations;
- business needs.
Some cookies expire automatically while others remain until deleted or withdrawn.
Changes to this Policy
Eastwood may update this Cookie Policy from time to time.
Updated versions will be published on the Platform.
Continued use of the Platform following publication of updates constitutes acceptance of the revised Policy.